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1.
Integrated Advertising Promotion and Marketing Communications by
  • Clow;Kenneth.E
Material type: Text Text
Publication details: India Prentice Hall 2004
Availability: Items available for loan: Superior Information Resource Center (SIRC) Superior University- Main Campus (1)Call number: 659.1 CLO-I.

2.
Environment of Marketing Management by
  • Robert J. Holloway
Material type: Text Text
Publication details: New York John Wiley & sons, Inc. 1964
Availability: Items available for loan: Superior Information Resource Center (SIRC) Superior University- Main Campus (1)Call number: 658.81008 HOL-E.

3.
Contemporary Advertising by
  • Bovee, Courtland L
Material type: Text Text
Publication details: London IRWIN 1982
Availability: Items available for loan: Superior Information Resource Center (SIRC) Superior University- Main Campus (1)Call number: 659.1 BOV.

4.
Advertising & Promotion by
  • Belch, George E
Material type: Text Text
Publication details: New Dehli Tata McGraw Hill 2004
Availability: Items available for loan: Superior Information Resource Center (SIRC) Superior University- Main Campus (1)Call number: 659.1 BEL.

5.
International Marketing by
  • Terpstra, Vern
Edition: 8th ed.
Material type: Text Text
Publication details: New York Thomson South-Western 2004
Availability: Items available for loan: Superior Information Resource Center (SIRC) Superior University - City Campus (1)Call number: 658.848 TER-I 2004.

6.
Marketing Research by
  • Aaker, David A
Material type: Text Text
Publication details: New York John Wiley & Sons 2005
Availability: Items available for loan: (1)Call number: 658.83 AAK.

7.
Financial Analysis for Marketing Decisions by
  • Goodman, Sam R
Material type: Text Text
Publication details: USA IRWIN 1972
Availability: Items available for loan: Superior Information Resource Center (SIRC) Superior University- Main Campus (1)Call number: 658.84 GOO.

8.
International Marketing by
  • Cateora Philip , R
Material type: Text Text
Publication details: NewYork McGraw Hill 2005
Availability: Items available for loan: Superior Information Resource Center (SIRC) Superior University- Main Campus (1)Call number: 658.84 CAT-M.

9.
Internet Marketing by
  • Rafi,A. Muhammad
Material type: Text Text
Publication details: New York McGraw Hill 2001
Availability: Items available for loan: Superior Information Resource Center (SIRC) Superior University- Main Campus (1)Call number: 658.84 RAF-I.

10.
Internet Marketing by
  • Rafi A. Muhammad
Material type: Text Text
Publication details: London McGraw Hill 2001
Availability: Items available for loan: Superior Information Resource Center (SIRC) Superior University- Main Campus (1)Call number: 658.84 MOH.
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11.
Exploring Marketing Research by
  • Zikmund,William.G
Material type: Text Text
Publication details: London Dryden Press 1991
Availability: Items available for loan: Superior Information Resource Center (SIRC) Superior University- Main Campus (1)Call number: 658.83 ZIK-E.

12.
Global Marketing by
  • Kumar, Nirmalya
Material type: Text Text
Publication details: New Dehli Business World
Availability: Items available for loan: Superior Information Resource Center (SIRC) Superior University- Main Campus (1)Call number: 658.8 KUM.

13.
Marketing Mistakes by
  • Robert F.Hartley
Material type: Text Text
Publication details: New York John Wiley & Sons, INC. 1992
Availability: Items available for loan: Superior Information Resource Center (SIRC) Superior University- Main Campus (1)Call number: 658.800 HAR.

14.
Strategic Marketing Problems by
  • Roger A. Kerin
Material type: Text Text
Publication details: New Jersey Prentice Hall 1998
Availability: Items available for loan: Superior Information Resource Center (SIRC) Superior University- Main Campus (1)Call number: 658.802 KER.

15.
Marketing Strategy by
  • Walker,Jr.Orville C
Material type: Text Text
Publication details: New York McGraw - Hill Irwin 2003
Availability: Items available for loan: Superior Information Resource Center (SIRC) Superior University- Main Campus (1)Call number: 658.802 WAL.

16.
Services Marketing by
  • McColl,Rod
Material type: Text Text
Publication details: New York Mc Graw Hill 2000
Availability: Items available for loan: Superior Information Resource Center (SIRC) Superior University- Main Campus (1)Call number: 658.8 MCC-S.

17.
Services Marketing by
  • Rod McColl Bill Callaghan
Material type: Text Text
Publication details: Australia McGraw Hill 1998
Availability: Items available for loan: Superior Information Resource Center (SIRC) Superior University- Main Campus (1)Call number: 658.8 MCC-S.

18.
Essentials of Marketing by
  • McCarthy
Material type: Text Text
Publication details: Burr Ridge IRWIN 1994
Availability: Items available for loan: Superior Information Resource Center (SIRC) Superior University- Main Campus (1)Call number: 658.8 MCC.

19.
Services Marketing by
  • Rod McColl Bill Callaghan
Material type: Text Text
Publication details: Australia McGraw Hill 1998
Availability: Items available for loan: Superior Information Resource Center (SIRC) Superior University- Main Campus (1)Call number: 658.8 MCC-S.

20.
Direct Marketing by
  • Mcdonald, William J
Material type: Text Text
Publication details: London Mc Graw Hill 1998
Availability: Items available for loan: Superior Information Resource Center (SIRC) Superior University- Main Campus (1)Call number: 658.8 MCD.

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