TY  - BOOK
AU  - Hawkins, Del I.
AU  - Del I.Hawkins
TI  - CONSUMER BEHAVIOR: building marketing strategy
SN  - 9789351344797
U1  - 658.834 
PY  - 2014///
CY  - INDIA
PB  - Mc Graw Hill
KW  - management
N1  - include index
ER  -