Walker,Jr.Orville C. <br/><br/>
Marketing Strategy 

 - New York  McGraw - Hill   Irwin  2003 
 - 365 
<br/><br/><br/>Eng. 
<br/><br/><label>ISBN: </label>0-07-246670-7 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management--Introduction to  Strategy,  Opportunity Analysis,  Formulating Marketing strateg
<br/><br/><label>Dewey Class. No.: </label>658.802  / WAL