Moriarty;Sandra <br/><br/>
Advertising &IMC:Principles and Practice 

 - 669 
<br/><br/><label>ISBN: </label>1-292-01739-6 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management
<br/><br/><label>Dewey Class. No.: </label>659.1  / MOR-A