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Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch.

By: Contributor(s): Material type: TextTextPublisher: New York, NY : McGraw-Hill Education, [2018]Edition: Eleventh editionDescription: pages cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781259548147 (alk. paper)
Subject(s): DDC classification:
  • 659.1 23 BEL-A
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Holdings
Item type Current library Call number Status Date due Barcode
BOOK BOOK Superior Information Resource Center (SIRC) Superior University- Gold Campus 659.1 BEL-A 2018 (Browse shelf(Opens below)) Available 19767
BOOK BOOK Superior Information Resource Center (SIRC) Superior University- Gold Campus 659.1 BEL-A 2018 (Browse shelf(Opens below)) Available 19716
BOOK BOOK Superior Information Resource Center (SIRC) Superior University- Gold Campus 659.1 BEL-A 2018 (Browse shelf(Opens below)) Available 19729

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