000			00417nam a2200157Ia 4500
008			230312s9999||||xx |||||||||||||| ||und||
020			_a81-317-1547-7
082			_a658.8 _bKOT
100			_aKotler Philip
245		0	_aPrinciples of Marketing
260			_bPrentice Hall _aIndia _c2008
300			_a557
546			_aEng.
650			_aManagement _vWhat is marketing ? Capturing value from customers ,
942			_cBK
999			_c4540 _d4540