000 00401nam a2200157Ia 4500
008 230312s9999||||xx |||||||||||||| ||und||
020 _a9971-51-389-7
082 _a658.83
_bAAK
100 _aAaker, David A
245 0 _aMarketing Research
260 _bJohn Wiley & Sons
_aNew York
_c2005
300 _a751
546 _aEng.
650 _aManagement
_vintroduction to Marketing Research
942 _cBK
999 _c272
_d272