000			00428nam a2200157Ia 4500
008			230312s9999||||xx |||||||||||||| ||und||
020			_a0-471-54836-7
082			_a658.800 _bHAR
100			_aRobert F.Hartley
245		0	_aMarketing Mistakes
260			_bJohn Wiley & Sons, INC. _aNew York _c1992
300			_a352
546			_aEng.
650			_aManagement _vMishandling Public Image, Classic Marketing Errors
942			_cBK
999			_c193 _d193