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1.
Financial Analysis for Marketing Decisions by
  • Goodman, Sam R
Material type: Text Text
Publication details: USA IRWIN 1972
Availability: Items available for loan: Superior Information Resource Center (SIRC) Superior University- Main Campus (1)Call number: 658.84 GOO.

2.
Services Marketing by
  • McColl,Rod
Material type: Text Text
Publication details: New York Mc Graw Hill 2000
Availability: Items available for loan: Superior Information Resource Center (SIRC) Superior University- Main Campus (1)Call number: 658.8 MCC-S.

3.
Essentials of Marketing by
  • McCarthy
Material type: Text Text
Publication details: Burr Ridge IRWIN 1994
Availability: Items available for loan: Superior Information Resource Center (SIRC) Superior University- Main Campus (1)Call number: 658.8 MCC.

4.
Strategic Marketing Channel Management by
  • Bowersox, Donald J
Material type: Text Text
Publication details: London Mc graw hill 1992
Availability: Items available for loan: Superior Information Resource Center (SIRC) Superior University- Main Campus (1)Call number: 658.8 BOW.

5.
Product Management by
  • Lehman, Donald R
Material type: Text Text
Publication details: New Dehli Tata Mc Graw Hill 2005
Availability: Items available for loan: Superior Information Resource Center (SIRC) Superior University- Main Campus (1)Call number: 658.56 LEH.

6.
Principles Of Marketing by
  • Philip, Kotler
Material type: Text Text
Publication details: New Delhi Prentice Hall of India 2005
Availability: Items available for loan: Superior Information Resource Center (SIRC) Superior University- Main Campus (1)Call number: 658.8 KOT.

7.
Principles Of Marketing by
  • Philip Kotler
Material type: Text Text
Publication details: New Delhi Prentice Hall of India 2005
Availability: Items available for loan: Superior Information Resource Center (SIRC) Superior University- Main Campus (1)Call number: 658.8 KOT.

8.
Principles of Marketing by
  • Kotler Philips
Material type: Text Text
Publication details: New Delhi Prentice Hall 1992
Availability: Items available for loan: Superior Information Resource Center (SIRC) Superior University- Main Campus (1)Call number: 658.8 KOT-P.

9.
Essentials of Marketing by
  • E.Jerome McCarthy
Material type: Text Text
Publication details: Massachusats IRWIN 1991
Availability: Items available for loan: Superior Information Resource Center (SIRC) Superior University- Main Campus (1)Call number: 658.8 MCC-E.

10.
Marketing Management by
  • Lal, Rajive
Material type: Text Text
Publication details: New Dehli Mc Graw Hill 2005
Availability: Items available for loan: Superior Information Resource Center (SIRC) Superior University- Main Campus (1)Call number: 658.8 LAL.

11.
Marketing Research by
  • Tull;Donald.S
Material type: Text Text
Publication details: USA Macmillan 1993
Availability: Items available for loan: Superior Information Resource Center (SIRC) Superior University- Main Campus (1)Call number: 658.83 TUL-M.

12.
Marketing Management by
  • Kotler;Philip
Material type: Text Text
Publication details: India Pearson 2013
Availability: Items available for loan: Superior Information Resource Center (SIRC) Superior University- Main Campus (1)Call number: 658.8 KOT-M.

13.
Marketing 4.0 : Moving from Traditional to Digital. by
  • Kolter;Philip
  • Philip Kolter
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: USA Wiley & Sons 2017
Availability: Items available for loan: Superior Information Resource Center (SIRC) Superior University- Main Campus (1)Call number: 658.8 KOT-M 2018.

14.
Marketing of High-Technology Products and Innovations by
  • Mohr,Jakki
  • Jakki Mohr
Edition: 3rd.ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: India Pearson 2013
Availability: Items available for loan: Superior Information Resource Center (SIRC) Superior University- Main Campus (1)Call number: 620.006 MOH-M 2013.

15.
The Multi-Screen Consumer : The Seven Things you need to know to reach your customers across TVs, Computers, Tablets, and Mobile Phones by
  • Hritzuk,Natasha
  • Natasha Hritzuk
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: USA Wiley 2014
Availability: Items available for loan: Superior Information Resource Center (SIRC) Superior University - City Campus (1)Call number: 658.872 HRI-M 2014.

16.
Strategic Marketing Planning by
  • Reed,Peter
  • Peter Reed
Edition: 2nd.ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: India Cengage Learning 2007
Availability: Items available for loan: Superior Information Resource Center (SIRC) Superior University- Main Campus (1)Call number: 658.802 REE-S 2007.

17.
Advertising and Promotion: An Integrated Marketing Communications Perspective by
  • Belch;George E
  • Belch,Belch
Edition: 2nd.ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Australia McGraw-Hill 2004
Availability: Items available for loan: Superior Information Resource Center (SIRC) Superior University- Main Campus (1)Call number: 343.94082 BEL-A 2004.

18.
Principles of Marketing by
  • Kotler, Philip
  • Gray Armstrong
Edition: 12th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Prentice Hall
Availability: Items available for loan: Superior Information Resource Center (SIRC) Superior University - City Campus (1).

19.
Kamyaab sales kay Usool : a translation of Brian Tracy's International best seller book '' Psychology of Selling'' / Dr.Muhamaad Arif Saddique. by
  • Dr.Muhamaad Arif Saddique
Edition: 12th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Pakistan : Sanjh Publications, 2018
Availability: Items available for loan: Superior Information Resource Center (SIRC) Superior University- Main Campus (1)Call number: 658.81 ARI-K 2018.

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