TY  - BOOK
AU  - Doole,Isobel
TI  - Strategic Marketing Decisions
SN  - 0-7506-6280-8
U1  - 658.802 
PY  - 2004///
CY  - India
PB  - Elsevier Butterworth-Heinemann
KW  - Management
KW  - CIM
ER  -