00349nam a2200133Ia 4500008004100000020001800041082001600059100002200075245002300097260003900120300000800159546000900167650003900176230312s9999||||xx |||||||||||||| ||und||  a0-07-060348-0  a658.56bLEH  aLehman, Donald R. 0aProduct Management  bTata Mc Graw HillaNew Dehlic2005  a494  aEng.  aManagementvMarketing organization