TY  - BOOK
AU  - Sparks,Glenn Grayson
TI  - Media effects research: a basic overview 
SN  - 9781305077478
U1  - 302.23 23
PY  - 2016///]
CY  - Boston, MA
PB  - Cengage Learning
KW  - Mass media
KW  - Social aspects
KW  - Research
KW  - Methodology
KW  - fast
N1  - Previous edition: 2013; Additional resources are available at companion Web sites for students, accessible at www.cengagebrain.com, and instructors, accessible with an instructor account at www.login.cengage.com (see preface, page xviii); Includes bibliographical references and indexes
ER  -