Aaker, David A <br/><br/>
Marketing Research 

 - New York  John Wiley & Sons  2005 
 - 751 
<br/><br/><br/>Eng. 
<br/><br/><label>ISBN: </label>9971-51-389-7 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management--introduction to Marketing Research
<br/><br/><label>Dewey Class. No.: </label>658.83  / AAK