SUBROTO SENGUPTA <br/><br/>
Brand Positioning 

 - New Delhi  McGraw Hill  2001 
 - 299 
<br/><br/><br/>Eng. 
<br/><br/><label>ISBN: </label>0-07-462401-6 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management--Acknowledgements ,   List of Colour Plates.
<br/><br/><label>Dewey Class. No.: </label>658.827  / SEN