TY  - BOOK
AU  - Tonkin,Sebastian
AU  - Whitmore,Caleb
AU  - Cutroni,Justin
TI  - Performance marketing with Google Analytics: strategies and techniques for maximizing online ROI 
SN  - 9780470578315 (pbk. : alk. paper)
U1  - 658.874 
PY  - 2010///
CY  - Hoboken, N.J.
PB  - Wiley Pub.
KW  - Internet marketing
KW  - Web usage mining
N1  - Includes index
ER  -