Malhotra;Naresh.K <br/><br/>
Marketing Research  An Applied Orientation 

 - 7th ed. 
 - India  Pearson  2018 
 - 968 
<br/><br/> Includes Index 
<br/><br/><label>ISBN: </label>9789332555693 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.83  / MAL-M