TY  - BOOK
AU  - Keller Lane Kevin
AU  - Kevin Lane Keller
TI  - Strategic Brand Management: Building Measuring ,and Managing Brand Equity
SN  - 9789332542204
U1  - 658.827 
PY  - 2017///
CY  - India 
PB  - Pearson
KW  - Management
N1  - Includes Index
ER  -