Advertising media planning: (Record no. 37344)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00430nam a22001817a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20260612103818.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 260612b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9780071703123 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.111 |
| Item number | BAR-A |
| 100 ## - MAIN ENTRY--AUTHOR | |
| Author Name | Baron b. roger |
| 245 ## - TITLE STATEMENT | |
| Title | Advertising media planning: |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 7th.ed |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | Mc Grawhill |
| Date of publication, distribution, etc. | 2010. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Pages | 480p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Subject / Department | Management |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Baron b. roger |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
| -- | 0 |
| Lost status | Damaged status | Not for loan | Collection code | Permanent Location | Current Location | Shelving Location | Date acquired | Full Call Number | Accession No./Barcode | Date last seen | item type | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Management | Superior Information Resource Center (SIRC) Superior University- Central Library | Superior Information Resource Center (SIRC) Superior University- Central Library | Management | 06/12/2026 | 659.111 BAR-A 2010 | 14845 | 06/12/2026 | BOOK | BOOK |