CIM Handbook of Strategic Marketing (Record no. 33956)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00429nam a22001697a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20231018183555.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 231018b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 0750626135 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.802 |
| Item number | EGA-C |
| 100 ## - MAIN ENTRY--AUTHOR | |
| Author Name | Egan,Colin |
| 245 ## - TITLE STATEMENT | |
| Title | CIM Handbook of Strategic Marketing |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of Publication | USA |
| Name of publisher, distributor, etc. | Profassional Publishing |
| Date of publication, distribution, etc. | 1998 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Pages | 289 |
| 500 ## - GENERAL NOTE | |
| General note | Include Index |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Subject / Department | Management |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Colin Egan |
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