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Marketing Management/

Kotler, Philip

Marketing Management/ Philip Kotler - 11th ed. - New Delhi; Prentiice Hall of India; 2003 - xxix, 706 p.; ill.; 22.5 cm

Includes Subject Index

ISBN: 81-203-2083-2

Subjects--Topical Terms:
Management

Dewey Class. No.: 658.8 / KOT-M

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